TOURISM businesses are being challenged by South West Tourism to attract more overseas customers in 2009 through using multi-lingual websites.
South West Tourism has teamed up with Kwintessential, a regional provider of cross cultural solutions, to launch a competition giving three businesses the chance to win a multi-lingual website design package worth £500.
All types of private sector tourism businesses can enter.
Malcolm Bell, South West Tourism chief executive, stressed the strategic importance of firms thinking about their global business development.
He said: "In these challenging times, tourism operators should look to growth opportunities.
"This competition highlights the need to assist potential overseas customers in researching and planning their holidays in their own language both before and during the trip.
"Visitors from abroad tend to book earlier so the message is timely for next year along with the favourable euro exchange rate."
An entry form is available by clicking on the link - the deadline is December 3.
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules here